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Dena Care Collective
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Dena Care Collective

Empowering Equitable Disaster Recovery in Altadena and Pasadena

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Critical Times Call for
Collective Infrastructure

The Dena Care Collective is a groundbreaking initiative launched by End Poverty in California (EPIC) and FORWARD to revolutionize disaster relief and long-term recovery. In response to the devastating wildfires in Los Angeles, which have displaced thousands of families and businesses, this collective was created to cut through the red tape and ensure aid reaches those who need it most – especially families living in Altadena and Pasadena’s historic Black communities – quickly, equitably, and transparently.

$1 Million Raised to Provide Direct Aid to Families

Unlike traditional relief efforts that focus solely on immediate donations, the Dena Care Collective provides —

Direct Aid Delivery

Common Application For Centralized Resource

Long-term Case Management

Sustainable Recovery Solutions

Donate today to deliver rapid relief and build a more resilient, equitable future in Altadena and Pasadena.

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How We Support Survivors
& Maximize Donor Impact

FOR DONORS WANTING TO MAKE AN IMPACT

Your Donation Provides Direct Relief

Sustainable Recovery

Equity at the Center

100% of funds go toward helping families and businesses rebuild, not administrative overhead.

Contributions support long-term case management so recipients get help beyond the initial crisis.

Your generosity prioritizes communities that are often left behind in disaster response efforts.

FOR COMMUNITY MEMBERS SEEKING SUPPORT

Direct Financial Assistance

Get immediate cash relief to cover urgent needs like food, shelter, and essential expenses.

Ongoing Recovery Support

Stay connected with long-term case management, ensuring you have access to continued aid, resources, and services to fully rebuild.

A Clear, Fair Process

Our data-driven system ensures aid is distributed transparently and equitably, so you get the support you deserve.

HOW WE RESPOND TO DISASTER RELIEF

“The climate disaster has upended lives, and recovery must be about more than just charity and rebuilding what was lost—it must advance economic justice, be community-driven, and create a more resilient future for impacted families. EPIC is proud to be part of the Dena Care Collective, ensuring community voices are heard, real needs are met, solutions are implemented, and policies create lasting stability for families. We believe those closest to the pain and destruction are closest to the solutions, so we are listening and fighting for them.”

Community-Owned Economic Justice & Recovery – End Poverty in California (EPIC), is an advocacy organization founded by former Stockton Mayor Michael Tubbs, ensuring community-led storytelling, convenings, and listening sessions shape policy, recovery, and rebuilding based on the real needs of those affected by the Eaton Fire. With a vast network of community and government partners EPIC is uniquely positioned to drive outreach and engagement. EPIC’s expertise in storytelling ensures that lived experiences remain at the center of decision-making, driving meaningful, community-led solutions that translate into concrete policy wins.

Michael Tubbs

Founder of End Poverty in California

Aja Brown

Strategic Impact Partner at FORWARD and Former Mayor of Compton

“I am deeply honored to be a partner in this dynamic coalition, along with many others committed to the road of recovery. Restoration begins with stabilizing and supporting our most vulnerable community members and that’s exactly what this effort is designed to do. “

FORWARD partners with governments and organizations to deliver resources and funding efficiently using human-centered technology and customized solutions. Aja Brown, Strategic Impact Partner and former Mayor of Compton, leads innovative and efficient delivery of market solutions in partnership with FORWARD’s team of experts—80% of whom have government experience—we understand the complexities of public programs and operate with speed, efficiency, accuracy and transparency. We are committed to putting people first – streamlining and safeguarding access to critical support, reducing barriers so aid and ensuring our nation’s most vulnerable families and businesses receive support —exactly when it’s needed most.

Featured Media

Former Mayors of Stockton and Compton Launch A New Initiative to Support Altadena Families Longterm

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Dena Care Collective Raises $1 Million to Support Families Affected by Eaton Fire

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LA Wildfire $1 Million for Relief, Caregivers, and Moms

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CCF Fund, Disaster, Los Angeles: Wildfire Recovery Fund

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FireAid Announces $50 Million in Grants From All-Star Concert Benefitting L.A. Wildfire Relief

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